Q Team is Belgium’s largest network of tyre centers. It has more than 90 service centers spread over the whole country.

Q Team was in need of a corporate video that highlighted its activities and represented the company as “THE tyre expert”. It wanted to steer away from typical tyre ads and didn’t want to fall into the pits of traditional corporate videos.

We created an eye-catching and intricate video showing an entire city made in “woodcraft” right on the surface of an actual tyre. The camera follows a car on its journey through the city. There are different ‘stops’ that show the USPs of Q Team.

The video was shared via social media and YouTube.

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